M3M Elie Saab Residences — Is a Haute Couture Address on Dwarka Expressway Worth the Price Tag?

A fashion house designing a residential tower sounds like a marketing gimmick until you look at what it’s actually done for pricing elsewhere. M3M’s collaboration with Elie Saab — the Lebanese couturier known for red-carpet gowns rather than architecture — is the kind of partnership that either justifies a serious premium or turns into an […]